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Customer Testimonial Videos

More and more companies are harnessing the power of their existing clients with customer testimonial videos or video advocacy as it’s sometimes referred to. Video references provide a credible message and an honest insight into your business, it’s products and services – these are an engaging and persuasive method by which to influence sales prospects.

Research shows that people want to hear from their peers and that it is one of the major factors in influencing a sales decision. Customer testimonial videos and video advocacy in general is still underused however more organisations are recognising this untapped potential with major brands now using it in front line sales. At ELO Media we specialise in creating affordable and credible video references from you existing clients and provide the media for use online or for use in sales presentations. Customer testimonial videos are extremely easy to obtain and to produce which means that you’d access this powerful resource for probably less than you think. Not only this you can integrate them into promotional videos, corporate videos and sales videos.

Why Customer Testimonial Videos Are Important for Your Business

You may have seen customer testimonial videos on websites before and wondered why they are so important. Customer videos are a powerful way to build trust with potential customers and showcase the happy customers you already have. In this blog post, we’ll discuss why customer testimonial videos are so important for your business.

Many people are skeptical of businesses, especially when they are looking to make a purchase online. It can be hard to trust a company that you have never interacted with before. This is where customer testimonial videos come in. Customer testimonial videos provide social proof that your company is trustworthy and that other people have had positive experiences with your products or services.

When potential customers see that other people have had positive experiences with your company, they are more likely to do business with you. They can see that you are a company that cares about its customers and provides a good product or service. Customer testimonial videos also help to build an emotional connection with potential customers.

People like to see that there are real people behind a company, and customer testimonial videos provide a face and a story to your business. These videos humanise your company and make it easier for potential customers to connect with you. At the end of the day, people want to do business with companies that they feel like they know and can trust.

Customer testimonial videos are an important part of any website because they help to build trust with potential customers and show off the happy customers you already have. If you don’t have any customer testimonial videos on your website, now is the time to add them!

We are a specialist video production company and  work closely with you to ensure that we get the relevant and key messages from  the video interview and then edit the media to create a highly persuasive customer testimonial video for you. Contact us today to see how effective video advocacy is for your business.

Call us on 01202 805091 or email – we’d love to work with you.