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Online Video Advocacy

Here at ELO Media we are the market leaders in online video advocacy – delivering powerful and persuasive customer reference videos that provide real business benefits. A credible video reference can be used online to communicate with customers and prospects to build trust and to sell your products and services more effectively.

Your customers are your best reference and online video advocacy is the perfect way to inform prospects on why they should use you. People like to hear real and honest opinions from their peers on products and services and online video advocacy delivers these messages in an effective and engaging way.

How Video Advocacy Can Help Increase Website Sales Conversions

You may have seen videos on Facebook or Instagram of people holding up a product and raving about how much they love it. This is online video advocacy and it can be very effective in boosting website sales conversions. Here’s how:

When a potential customer sees an advocacy video, they are seeing someone just like them using the product in their everyday life. This provides a sense of trust and credibility that a traditional advertisement could never provide. In addition, people are more likely to believe what they see with their own eyes than what they read in an advertisement. Seeing is believing!

Another reason why video advocacy is so effective is because it allows the customer to get to know the person behind the product. When customers feel like they know and trust the person, they are more likely to make a purchase.

Finally, video advocacy is shareable. When someone enjoys an advocacy video, they are likely to share it with their friends and followers, which gives your product even more exposure. And we all know that word-of-mouth marketing is still one of the most powerful tools in any businesses’ arsenal.

Now that we’ve discussed some of the reasons why video advocacy is so effective, let’s talk about how you can use it to boost website sales conversions. First, you’ll need to create some high-quality videos featuring customers using your products in their everyday lives. Be sure to showcase a variety of products so that potential customers can see that you have something for everyone.

Once you have your videos created, it’s time to promote them! The best way to do this is to post them on social media platforms like Facebook, Instagram, and YouTube. You can also embed them on your website or blog. When promoting your videos, be sure to use popular hashtags so that people who are searching for related content can easily find your videos.

Finally, don’t forget to include a call-to-action at the end of each video urging viewers to visit your website and learn more about your products. If you follow these simple tips, you’ll be well on your way to increasing website sales conversions with video advocacy!

Online video advocacy is a powerful tool that every business should be using to increase website sales conversions. By creating high-quality videos featuring customers using your products in their everyday lives, you can build trust and credibility with potential customers like never before. So what are you waiting for? Get started today!

We are a trusted video production company, and can help you realise the true potential of this largely untapped sales resource and turn your clients into a powerful sales force working for you. We organise all the filming, content and questions and deliver your online video reference to your website or host it on your behalf. Contact us today to see how we can help you.

Call us on 01202 805091 or email – we’d love to work with you.